Nike - Justin Maller

  Posted by Justin Maller  \  - @justinmaller   - — on Wednesday July 27, 2011

Working with Nike is always a pleasure. Although the creative process is quite long, involving a great deal of tweaking and development, the end results always end up being folio highlights.

Last year I was contacted by them to create this piece for LeBron James' apparel line. I was extremely excited, being a lifelong basketball fan and a fairly avid sneaker collector - finally getting that email from Nike geeked me out in a way few things can these days.

The brief they sent over looked fantastic, and working on this piece truly was a pleasure; getting the opportunity to experiment with the integration of abstract, photos and identity explorations taught me some truly valuable lessons.

Image 1/7
First workup. These abstract forms and lion integration would become the foundation for the rest of the piece.
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